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Halloween Costume Beard Grooming Tips to Keep Facial Hair in Style

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Trend CONNECT puts ‘what’s new’ together for you when it comes to the season’s most current trend updates in fashion, hair design, make-up, skin care, nails and grooming products. From the runway to the red carpet, Trend CONNECT puts you in touch with what the guest beauty bloggers and fashion influencers know you want to know-and need to know – as they report on what really impacts your world as a stylist, barber, nail artist or consumer. Enjoy the opportunity to talk amongst yourselves in this exciting, upbeat and fresh exchange of details and dialogue!

Category name: Fashion

Halloween Costume Beard Grooming Tips to Keep Facial Hair in Style

18 October 2023, By JATAI

Halloween is a time for fun, creativity, and embracing the spirit of the holiday through costumes. For men with facial hair, Halloween provides a unique opportunity to incorporate their beards into their costume and create unforgettable looks. However, maintaining a well-groomed beard while wearing a Halloween costume can be a challenge. To help you keep your facial hair in style...

Halloween Costume Beard Grooming Tips to Keep Facial Hair in Style
Halloween Costume Beard Grooming Tips to Keep Facial Hair in StyleHalloween is a time for fun, creativity, and embracing the spirit of the holiday through costumes. For men with facial hair, Halloween provides a unique opportunity to incorporate their beards into their costume and create unforgettable looks. However, maintaining a well-groomed beard while wearing a Halloween costume can be a challenge. To help you keep your facial hair in style and looking its best, we've compiled some essential tips for Halloween costume beard grooming.  

Plan Your Costume in Advance:

Before diving into beard grooming, it's important to have a clear idea of your Halloween costume. Consider how your beard can complement or enhance your costume. Will you be portraying a rugged pirate, a wise wizard, or a fearsome werewolf? Understanding your character and costume will guide your beard grooming decisions and help you achieve the desired look.  

Wash and Condition Your Beard:

Proper beard hygiene is the foundation of any grooming routine. Wash your beard thoroughly with a mild beard shampoo or cleanser to remove dirt, debris, and excess oils. Follow up with a beard conditioner to keep your facial hair soft and manageable. This step is crucial for a healthy, well-groomed beard that will look its best in your Halloween costume.  

Halloween Costume Beard Grooming Tips to Keep Facial Hair in Style - Mustache ScissorsTrim and Shape Your Beard:

Depending on your costume, you may need to trim and shape your beard to achieve the desired effect. Use a quality beard trimmer or scissors to carefully remove any stray or unruly hairs. Pay attention to the lines and contours of your face, ensuring your beard complements your costume and enhances your overall appearance.  

Style Your Beard:

Styling your beard can make a significant difference in your Halloween costume. Experiment with different beard oils, balms, or waxes to achieve the desired shape, texture, and hold. Some costumes may require a well-groomed, sleek beard, while others may benefit from a more wild and untamed look. Choose products that suit your costume and provide the desired effect.  

Use Temporary Color or Accessories:

To truly transform your beard for Halloween, consider using temporary color or accessories. Temporary beard dyes or sprays can add vibrant or spooky colors to match your costume theme. Alternatively, you can attach small accessories like beads, glitter, or fake spiders to create a unique and eye-catching look. Ensure that any products or accessories used are safe for your skin and easy to remove.  

Halloween Costume Beard Grooming Tips to Keep Facial Hair in Style - PirateMaintain Your Beard throughout the Night:

Halloween festivities can be long and eventful, so it's important to maintain your beard throughout the night. Keep a small grooming kit with you, including a comb, beard oil, and any necessary touch-up products. Take a few moments to check your beard and make any necessary adjustments or touch-ups to keep it looking its best.  

Post-Costume Care:

After the Halloween celebrations are over, it's crucial to give your beard some post-costume care. Thoroughly wash and condition your facial hair to remove any temporary color, styling products, or accessories. Use a moisturizing beard oil or balm to rehydrate your beard and promote healthy growth.   Remember, Halloween costume beard grooming is all about embracing creativity and having fun. Use these tips to maintain a well-groomed and stylish beard while incorporating it into your Halloween costume. With proper care and attention, your facial hair can be a standout feature of your Halloween look, leaving a lasting impression on everyone you encounter.

JATAI

JATAI

JATAI provides innovative and professional quality beauty implements with world-class customer service and educational support. To offer great products as a master distributor, we seek out and select only manufacturers who demonstrate superior workmanship, the most advanced technology, and respected business core values of reliability, honesty and integrity. Accordingly, JATAI represents three major ‘workhorse’ brands that dominate within their categories. Feather, Seki Edge and Fuji Paper. JATAI Academy brings beauty tools to creative life. It’s the ultimate professional information resource where Education, Artistry and Trends CONNECT for Stylists and Barbers.

Gorgeous Holiday Hair Inspiration for Hairstylists in 2022

04 December 2022, By JATAI

One of best parts about the holidays are the parties. Getting dressed up and looking your best is fun. But it can also be a lot of work. When clients turn to you for some holiday hair inspiration, they’re hoping you will give some ideas that will make them look and feel special. Here are some holiday hairstyles that can...

Gorgeous Holiday Hair Inspiration for Hairstylists in 2022
One of best parts about the holidays are the parties. Getting dressed up and looking your best is fun. But it can also be a lot of work. When clients turn to you for some holiday hair inspiration, they're hoping you will give some ideas that will make them look and feel special. Here are some holiday hairstyles that can make your clients excited to show off their hair. Some are more complicated than others, but there's something for everyone. Here are 10 holiday hair inspiration styles that will surely turn heads! 1) @nastya_kopach
This low braided ponytail hair design is sleek and sophisticated. Of course, it will take some know how but other types of braids could be substituted for this one if it's too complicated. This hairstyle would go well with a simple outfit so there's not too much competition between the hair and outfit.   2) @alishajaredhairartistry
Whether the client has short or long hair, a pomp is always classy and sexy. With a lot of teasing and hairspray, you can achieve great volume. And the bigger the pomp, the bolder the statement. Use cute hair clips to accessorize the style. A pomp hairstyle looks good with a sophisticated, sleek outfit with simple lines.   3) @hairandmakeupbysteph
The 50's look is glamorous and beautiful. Pair it with some red lip stick to complete the look. 50's hair is characterized by big barrel curls which can look great on long or short hair. The old Hollywood glam is always a winner for holiday parties. Just remember to use a lot of hairspray to keep the shape! 4) @rosegoldbeauty
 
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A simple low bun is always an option. If wearing the hair down or up is not ideal, a low bun could do the trick. With a lot of bobby pins and some hairspray, this could be the simplest of the looks yet. But it's still beautiful and timeless and sometimes people don't want to stand out too much. 5) @hairsofly_shop
 
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How about a blowout? Big hair is always a great party pleaser. Give some body and volume with just a blowdryer and brush. Add then add a touch of product if needed. Give it some curl and bounce and she's ready to go! 6) @lovemeknot_
 
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Want to add some sparkle? Nothing says holiday more than a bit of tinsel or glitter. Use any color tinsel, perhaps a color that matches the outfit. Adding tinsel to the hair is an easy and fun way to play up the holidays but keeping the style simple. 7) @michelle_walker_hair
For something more professionally done, this one is gorgeous. Pull the hair back into a stylized ponytail and accessorize it with a hair clip. It's a sophisticated look that will turn heads and earn compliments. 8) @crimsonandclovehair
A full updo could be in order. Resembling a wedding hairstyle, this one is adapted to a holiday theme. Pinning up curls and adding some holiday inspired trinkets to the hair can bring that extra flair that makes it more than a traditional updo. 9) @lizzyrage13
 
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A post shared by Liz Goos (@lizzyrage13)

If the client is into color, perhaps adding touches of red and green to the hair is enough to inspire some fun. Adding some temporary color (or permanent) can give extra pop to the hair. Then, curl the hair or even put it up. The rest of the styling is up to you! 10) @thehourglass_studio
Keeping things simple, this beautiful wavy long hair is super shiny and healthy. With perfect waves that cascade down, it's romantic soft. Use a little bit of hair gloss to give a beautiful overall shine, keeping the hair tame and smooth. This hairstyle looks good with a feminine outfit and soft makeup. The holidays are among us and with it comes parties! Having gorgeous hair to complete the look can make the client feel confident and happy. And with these hair inspiration pictures, we hope they will give you some fun and innovative ideas for how you do your clients' hair this season. Happy holidays!

JATAI

JATAI

JATAI provides innovative and professional quality beauty implements with world-class customer service and educational support. To offer great products as a master distributor, we seek out and select only manufacturers who demonstrate superior workmanship, the most advanced technology, and respected business core values of reliability, honesty and integrity. Accordingly, JATAI represents three major ‘workhorse’ brands that dominate within their categories. Feather, Seki Edge and Fuji Paper. JATAI Academy brings beauty tools to creative life. It’s the ultimate professional information resource where Education, Artistry and Trends CONNECT for Stylists and Barbers.

10 Halloween Hair Inspiration Ideas for 2022

23 October 2022, By JATAI

Ahh…Halloween. The holiday where people get to be someone completely different from who they are. People take the time to get creative with their looks. From hair to clothes to make-up and shoes, Halloween is the one holiday where we can just express our creative juices in any way we want. Over the years, Halloween has progressively gotten more and...

10 Halloween Hair Inspiration Ideas for 2022
Ahh...Halloween. The holiday where people get to be someone completely different from who they are. People take the time to get creative with their looks. From hair to clothes to make-up and shoes, Halloween is the one holiday where we can just express our creative juices in any way we want. Over the years, Halloween has progressively gotten more and more outrageous in terms of costumes. Some people plan months ahead to make sure they have the perfect look for Halloween from head to toe. Hair, in particular, is one area that can really complete a look. If you're looking for some Halloween hair inspo, this is the place. Whether it's hair for yourself, family or clients, here are 10 Halloween hair inspiration ideas that will get your juices flowing. 1. @megmeeoow Perhaps you don't have a character you're trying to emulate. That's ok. Sometimes you just want to get in the spirit but don't actually want to be someone or something. This colorful hairdo is funky and fun. The quintessential Halloween colors are present in this look. Bright green, orange and purple all give the feeling of something witch crafty. Paired with some Halloween inspired make-up, jewelry and clothes, this hair gets you in the spirit.
 
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A post shared by Meg Gray (@megmeeoow)

2. @tiffanymhair Can we say Maleficent? Wow, this one really takes the cake for a beautiful job well done. From the horns to the dullish colors, this one is hard to beat. One of the most reposted Halloween hairstyles on Instagram, it's no wonder why. Just making the horns could be half the battle. Of course, the horns don't have to be this big, but they definitely make a statement. Evil and demonic, that's what Halloween is all about.
 
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3. @hairbyrobertina Play it cool with a discreet undercut. While the spider web is popular, the design doesn't have to be of a web. If you're good at making designs (or would like to be) try a skeleton, pumpkin, ghost or whatever you fancy that says 'Halloween' to you. For a more noticeable reveal, tie the hair up for everyone to see. Using a clipper or razor you can achieve some fantastic designs like this one.
 
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A post shared by Robertina Martinez (@hairbyrobertina)

4. @hairby_arci_ Channeling a Game of Thrones vibe, this blue-ish romantic hairdo is beautiful and grotesque at the same time! Without the spiders and skeleton hands, the hairdo would be perfect as wedding hair. But alas we are talking about Halloween here so there needs to be a touch of death. This romantic hairdo could be changed up by using different trinkets and a different hair color. It's the hairstyle we would want if were laying in our own coffin.
5. @pelo.guapo Have short hair? Like buzz cut short hair? This one is for the short hair peeps. The best part is, you can shave it all off whenever you want. But who wants to shave off a cute skeleton face? This Nightmare Before Christmas Jack face is a great style for those who want something unique but not too complicated. Unfortunately, if you're trying to do this to yourself, you're gonna have problems. This one is best done on someone else for good reason. Plus, you're going to need a creative eye for making faces. Experiment with other designs like a spider, witch or maybe some candy corn. Get creative and add some fun colors to make it pop.
 
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6. @yuni_yoshida It's gorgeous and morbid, but nonetheless striking. What more can be said about this masterpiece. Instead of cutting into the hair to create a design, how about actually making a design out of the hair? This one blows our mind in that it takes careful attention to detail and precision to make this look come to fruition. But if perfected, this look would be the talk of the town. Such creativity does not go unnoticed. Take your hair design to the next level with something like this.
 
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A post shared by YUNI YOSHIDA (@yuni_yoshida)

7. @ironrosesalon and @maryjane_guerrero Doing a hair design doesn't mean all the hair has to be short. Just carving out one section of the head can be punk rock, but keeping the rest of the hair long and flowy (even curly) can bring some feminine vibes back into the style. This one incorporates a graveyard with some spider webs, some orange pops of color and soft curls. What a combination! Is anyone else wondering what the other side looks like?
 
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A post shared by Ironrosesalon (@ironrosesalon)

8. @seagreenehair If you find you're going to be out at night on Halloween (which most people do), this glow in the dark look is brilliant. Imagine being in a dark room but standing out with bright hair and a Jack-o-lantern face? Super cool. Even in non-dark situations this look would stand out like a sore thumb. This look would take a bit of time but the results would be worth every minute.
 
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A post shared by Chelsea Greene (@seagreenehair)

9. @viola_pyak If you're looking for something classy but not too difficult, this ponytail spiderweb will do just that. No need to color hair or tease it to oblivion. This Halloween-ish look is sexy and sophisticated at the same time. Keep hair simple and easy to manage with this spidery style. It's sure to still turn heads and get lots of compliments.
 
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A post shared by Виола ПЯК (@viola_pyak)

10. @sarahmasoncreative Instead of using a real witch's hat, why not just make it out of hair? Of course, a lot of hair would be needed and long hair at that! Plus, a good teasing comb, hairspray and a crimper would be good to have in order to create the volume needed for this one. A touch of temporary hair color adds some dimension and pop to the style. If you're adventurous, this one could be a lot of fun.
So that's it folks! These 10 Halloween inspirational looks should give you some ideas for yourself, your clients or your family and friends. Halloween is a time for fun and creativity...and maybe candy. But here's your time to shine and show what you can really do with hair. Get inspired. Get creative. Get in the spirit of Halloween!

JATAI

JATAI

JATAI provides innovative and professional quality beauty implements with world-class customer service and educational support. To offer great products as a master distributor, we seek out and select only manufacturers who demonstrate superior workmanship, the most advanced technology, and respected business core values of reliability, honesty and integrity. Accordingly, JATAI represents three major ‘workhorse’ brands that dominate within their categories. Feather, Seki Edge and Fuji Paper. JATAI Academy brings beauty tools to creative life. It’s the ultimate professional information resource where Education, Artistry and Trends CONNECT for Stylists and Barbers.

Independence Day. Celebrating the Freedom to be Creative with Hair

04 July 2022, By JATAI

Fourth of July is a holiday where we take a moment to celebrate our freedom. We should give thanks to our forefathers before us for the ability to live independently and free. Almost 250 years later, we are still celebrating this day which often comes in the form of parades, BBQs, weekend events, music and more! Like many other holidays,...

Independence Day. Celebrating the Freedom to be Creative with Hair
Fourth of July is a holiday where we take a moment to celebrate our freedom. We should give thanks to our forefathers before us for the ability to live independently and free. Almost 250 years later, we are still celebrating this day which often comes in the form of parades, BBQs, weekend events, music and more! Like many other holidays, people like to express their freedom to be an individual and sometimes that includes hair. Here are some 4th of July hair Insta-inspiration. Happy 4th everyone!  
@jackieinmanhair uses extensions and color to create this cool fourth of July hairstyle. With horizontal tones of red and blue down platinum blonde hair, this is a great style for a fun weekend on the lake, at a concert or other event where you can let loose and just enjoy the sun and festivities.  
 
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A post shared by Elaine 🇵🇷 (@hairby_laine)

@hairby_laine takes a stab at darker tones of red and blue on dark hair to give this rich independence day hairstyle. Curled for depth and added style, this look is great for someone who has naturally dark hair but wants fun colors.  
@kissysbombshellbeauties creates a ‘look at me’ style that will turn heads. Bright red, white, and blue spikey hair on top, buzz cut on the sides and colored stars on the side scream fourth of July loud and clear. This look is great for true attention getters and those who love expressing themselves through their hair.  
@paintitblonde makes 4th of July romantic with this wavy long haired red, white and blue hairstyle. Keeping the blue at the front of the head gives the style a focal point. The red at the bottom half of the hair gives it a dramatic pop. The beautiful curls keep this look feminine and soft.  
@mysalonsuite_southhillspgh makes braids fun when it comes to the fourth of July. Weaving in red, white and blue hair into three French braided sections, as well as some white ribbon, this is a cool hairstyle for an outdoor event, the beach or BBQ. It’s nice for those hot summer days when all you want to do is keep your hair out of your face and off your sticky back!  
@samirasjewelry can we say gorgeous?! So romantic and yet requires no hair color or extensions or hair pieces. She creates a beautiful hairstyle that could even be wedding hair and simply places some red and blue flowers into the hair for that fourth of July touch.  
@helmet_hair has this cute little boy smiling with this red, white and blue hairstyle. After the color has washed out, the hair can easily be buzz cut off to start a fresh new look. But for now, this 4th of July style will make him the talk of the party.  
@studio226salonsuites designs a cute style for youthful girls incorporating a braid and pops of red, white and blue color into the hair as well as some star hair décor. It’s great for a parade, BBQ get togethers or a fun day with family and friends.  
@shannyscissorhands has a similar look to @kissysbombshellbeauties except for the hair is much longer in the front and tapers off toward the back. The stars are a bit different but this has a more mohawk look that requires some serious dedication. @houseofhue_anahleejohnson might now have red or white in her hairstyle, but she incorporates a star hair design in this perfectly done undercut. It’s such a cool way to celebrate 4th of July in a different way. With curly blue hair on top, this style is a great summer short hair look. Unfortunately, this image couldn't be embedded so you can see the look here. Fourth of July is a time to celebrate our freedom and a declaration of independence dating all the way back to 1776. While the meaning is still the same, people use it as a time to express their own individuality and freedom to express themselves whether that be through hair, clothes, make-up or whatever else they feel suits them. If you’re looking for some fun 4th of July hair inspiration, this is a fun collection that should get your juices stirring! Happy fourth everyone and stay safe.    

JATAI

JATAI

JATAI provides innovative and professional quality beauty implements with world-class customer service and educational support. To offer great products as a master distributor, we seek out and select only manufacturers who demonstrate superior workmanship, the most advanced technology, and respected business core values of reliability, honesty and integrity. Accordingly, JATAI represents three major ‘workhorse’ brands that dominate within their categories. Feather, Seki Edge and Fuji Paper. JATAI Academy brings beauty tools to creative life. It’s the ultimate professional information resource where Education, Artistry and Trends CONNECT for Stylists and Barbers.

How to take Great Hair Instagram Photos

23 May 2022, By JATAI

Instagram. It seems to be the social media platform made for hair professionals. It’s a great place to showcase your work of before and afters, give quick haircutting demos and show the world what you’re made of. If you’re running your Instagram profile to increase business, gain clients and get noticed by brands or your peers, you’ll want to have...

How to take Great Hair Instagram Photos
Instagram. It seems to be the social media platform made for hair professionals. It’s a great place to showcase your work of before and afters, give quick haircutting demos and show the world what you’re made of. If you’re running your Instagram profile to increase business, gain clients and get noticed by brands or your peers, you’ll want to have attractive imagery. After all, if your haircuts look amazing, people will want you to recreate those looks on themselves or it will make other stylists want to know your secrets for recreating those looks for their own clients. In any case, it all starts with a good photo. So how do you make your photos Insta-worthy? Here are some suggestions that could make the same haircut go from drab to fab!   Lighting Probably the number one problem that people have is lighting. Either the image is too light, too dark or contains too many shadows. When you have the right lighting, everything looks pleasant to the eye. If possible, use natural light. This is the most flattering light choice. But if you don’t have that option, opt for a ring light. It seems many salons have ring lights already, but if you don’t have one, it may be time to invest in one. Using the ceiling lights within a salon is generally too dark for a good photo and the lighting is coming from the top which is not the best angle. A ring light brightens up the hair from the direction of the camera since it’s coming from the front. But there are tips to using ring light. First off, don’t put the ring light too close to the subject. This will create harsh shadows and overexposure. It’s easier to lighten a picture in post than it is to darken an overexposed image. Secondly, if you have a choice for the type of lighting the ring gives off, opt for the most natural setting that’s soft and diffused. This will emulate outdoor natural lighting the best.   Background
 
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Having a clean background is ideal for taking hair photos. Why? Objects like bottles of hair product, cords from hairdryers or brushes and combs on the counter can distract the viewers eye from what should be the focus…the hair. Keeping the background clear of distractions makes for the best hair photo. This means choosing a plain background that contrasts with the hair color. The simplest background color to use is white but you can use other colors as well. Use a plain white wall or set up a small backdrop where you can ensure a solid color background. Whatever background you have, just make sure it’s not taken while the client is in the chair. Have then stand against a desirable background and direct their positioning.   Position the Client Having the client pose in a desirable position flatters the hair even more. You might ask…’how do I know how to position my client? I’m not a professional photographer!’Don’t worry. It’s easier than you think. For starters, you can take a look at photos on Instagram that you like. Analyze the way the photos look and how the clients are positioned. If you like them, try to replicate them. To direct the client on where to look, put your hand out to the direction you want them to look so they know what to do. Leaving the client to figure out how to post is stressful and uncomfortable for many. Also, remember to take a lot of pictures at various angles. By doing this you can choose the best image(s) to use for posting. It’s always great to have options. You can have them smile in some and not in others. Over time, you will learn what poses work great and which ones do not. When taking the pictures, make sure the subject is in the middle of the screen. You don’t want the client to be cut off in any way so make sure the frame captures the whole client’s head and hair. Lastly, be sure the client has good posture in the picture. Having a straight back shows confidence and that they like their haircut. They should also pull their shoulders back so they are not hunched over. Again, this shows confidence and everyone wants to feel confident after a haircut.   Camera How to take Great Hair Instagram Photos - DSLR CameraCamera quality makes a difference. Luckily, if you have one of the latest iPhone, Android or other current phone models you’ll likely have a good enough camera to take quality pictures. Cell phone cameras these days are very powerful. But you can also use a DSLR or handheld camera where you can change the settings to customize your shots. DSLR cameras have many functions and options so if you’re going to use one of these, become familiar with how to navigate the manual settings so that you can optimize your shots. DSLR cameras produce some of the best high-quality photos but they are quite pricey so weigh your options. If you’re struggling to make great Instagram photos of your haircuts, focus on these four areas. Any improvements in these areas can dramatically affect the quality of your pictures. Taking aesthetically pleasing pictures can do wonders for your portfolio, not only for Instagram but for your website and anywhere else you place your work. Your clients, potential clients and your hair pro peers will recognize your amazing work even more. By having great hair photos you are marketing yourself in a way that will attract more people to you. So get out there and show everyone what you’ve got!

JATAI

JATAI

JATAI provides innovative and professional quality beauty implements with world-class customer service and educational support. To offer great products as a master distributor, we seek out and select only manufacturers who demonstrate superior workmanship, the most advanced technology, and respected business core values of reliability, honesty and integrity. Accordingly, JATAI represents three major ‘workhorse’ brands that dominate within their categories. Feather, Seki Edge and Fuji Paper. JATAI Academy brings beauty tools to creative life. It’s the ultimate professional information resource where Education, Artistry and Trends CONNECT for Stylists and Barbers.

A ‘Perfect Day Of’ Photo Shoot Factoids

01 March 2021, By Gary Lyons

Finally, it’s the ‘day of’ your fashion shoot. You’ve done all that great pre-planning (see Part 1: “Tips on Planning Your Photo Shoot”) – and now your wonderful ‘cast of characters’ have all shown up on time at the location. They are now waiting for you to set things into meticulous motion. Everyone knows when and what to expect because...

A ‘Perfect Day Of’ Photo Shoot Factoids
Planning the perfect photo shoot dayPhoto Shoot TipsFinally, it’s the ‘day of’ your fashion shoot. You’ve done all that great pre-planning (see Part 1: “Tips on Planning Your Photo Shoot) – and now your wonderful ‘cast of characters’ have all shown up on time at the location. They are now waiting for you to set things into meticulous motion. Everyone knows when and what to expect because you have shared your day’s flow chart with them in advance; this was your advance checklist of who and what to bring to the shoot followed to the letter (you hope).  Congratulations are in order just to get to this point! From the photographer’s perspective, please review the following points – some worthy of repeating and others I have added to ensure a photo shoot ‘perfect day’:
  • Remember that the photographer can be helpful in planning out your mood and picture board of desired hairstyles (go through lots of magazines). He/she can also help in the final selection of models who fit into your board ideas and local resources. Less is more re: clothing to keep things simple and keep the lines of the cut visible (away from the hairline in order to see bob bluntness, etc.).
Note: Models should be chosen primarily for their face – not their hair. You can always deal with the hair, but that face must be of camera ready quality.  Ultimately, this means less retouching of your photos (an added expense) – and is more likely to be published. P.S. Common mistake: wasting time focusing on styling the back of the head; when on the set, the camera picks up on the front and sides so prioritize your time accordingly. Perfect Photo Shoot Day
  • Make sure you stay focused on the goal of the shoot. This may include photos for publishing, for salon advertising, using for in-salon posters – or for brochures, mailers or website display.
  • Be sure to bring ALL the tools that may be needed for the shoot. You never know when you might need tweezers to pluck brows, razors for nape areas, a set of press-on nails for nails if nails were not pre-done, etc.
  • Start prepping your models early so that your photographer isn’t waiting around on the set.
  • When shooting in a small space (like a salon, etc.), allow enough space for your photographer to shoot but always remain nearby if needed to fix something or touch up on the set when needed. Avoid taking videos or iPhone pics on the set.
  • A common mistake is when a stylist spends more time working on the back of the head (not captured on camera) than the front or sides which is what everyone will see in the final images. Every hair style tells a story … the cut, color, etc. Your photos should accurately tell that story so that other stylists can learn from it in some ways – and that clients will actually go to your website to see if they want something similar to that.
  • A final tip on double-checking your shoot budget both before and on the day of the shoot. This will avoid any misunderstandings or discrepancies between you and your photographer. Remember that there are often a lot of little costs that you didn’t anticipate or plan on. For example, make sure you budget for photo retouching since this is usually an additional charge from a retouching professional. Get a clear contract with your photographer and reap the benefits of great communication and a successful photo shoot!

Gary Lyons

Gary Lyons

GARY LYONS is one of the leading beauty and hair fashion photographers in the industry. His national photo campaigns have helped to establish the hair fashion imaging and branding of such top companies as Matrix, Joico and John Paul Mitchell Systems. He was the publisher of Passion Magazine … and is sought out by top models, agencies, fashion designers, beauty companies, magazines world-wide, and leading stylists and salons to strategize and define their artistic images -- and set them apart from the crowd. Gary is well-known for how he captures just the right image of hair and face – and the striking lighting that few others achieve when lighting hair fashion for photography. He has also been a judge for many industry events and competitions. … and loves working with students and stylists alike to help them develop professional portfolios of their work.

Tips on Planning Your Photo Shoot

22 February 2021, By Gary Lyons

It is always exciting when a stylist, a student or salon team decides to do a hair fashion shoot. The reasons for doing a shoot range from launching a new seasonal collection to entering an important national photo competition such as NAHA … from wanting to display on your salon walls to wanting to build your professional portfolio with current,...

Tips on Planning Your Photo Shoot
Model for Photo Shoot It is always exciting when a stylist, a student or salon team decides to do a hair fashion shoot. The reasons for doing a shoot range from launching a new seasonal collection to entering an important national photo competition such as NAHA … from wanting to display on your salon walls to wanting to build your professional portfolio with current, fresh images. Many salon owners and school owners do photos shoots as an effective tool to mobilize and motivate their ‘creatives’ … from hair to make-up to nails… to wardrobe styling.   I will share that ‘of all the aspects of doing a hair shoot, the ultimate success of the shoot lies in the planning leading up to the shoot itself’. It is the planning that makes the critical difference between an ‘okay’ shoot and a ‘great’ one. How often we have heard stylists casually say ‘hey, let’s just grab some models and shoot a bunch of photos over the weekend and get some good stuff’ … we’ll work into the night and it’ll be great”!  Guess what … everyone was exhausted after …  only a few shots were actually usable … the hair may have worked but the make-up didn’t’… and above all, the models were not good enough because finding them was rushed, they were someone’s sister or client that were pretty in person but not on camera … and bottom line, the models were not professional.   Photo Shoot AdHere are my ‘top ten’ quick insider tips on the proper planning for a photo shoot. Take it from me … the proof is in the planning when you consider the following ‘must do’s’ in the days, weeks and even months leading up to the actual day of the shoot:
  1. Have a purpose for doing a shoot – make a trend statement like “this season, it’s all about radiant redheads!”—OR – “beautiful razor-cut bobs and shags”. Pre-determine the imaging and looks in your trend collection. After the shoot is over, how do you plan to use the photos?
  2. Focus on getting the shots you’re actually going to use … don’t stray from your priority plan.
  3. Time out your shoot so that everyone stays fresh and creative – and not exhausted! Contrary to popular belief, the shoot does not have to be long to walk away with what you really want.
  4. Hire professionals to do your shoot – that means photographer and make-up artist.
  5. Even if you think that you are a good photographer, go pro and interview local photographers to get a feeling for their work and if their visual style also conveys your image. Learn their rates and how they like to work … and where … their studio, another location they suggest, etc. An experienced photographer is often your most important resource in the pre-planning of your shoot.Photo Shoot Model
  6. Hire the right models with the right hair for the results you want. I know this sounds elementary, but so often it is not done and guess what…photos you can’t use! Approach local model agencies, review model portfolios, check out rates (half day/full day), and make your selections. Remember that your photographer may know models to recommend to you … and he/she might even attend you a model call at either your salon or the photog’s studio.
  7. Ask recommendations from the photographer or local model agencies or talent agencies for a free-lance make-up artist who knows how to make-up for camera-ready. Even if you have friends or staff who are make-up artists, not all of they have styled ‘for camera’. A tip: keep the make-up ‘editorial’ as opposed to too harsh or overdone; often, the hair might look beautiful, but make-up distracts from the whole looks and takes away from the hair.
  8. Even if your hair shots might be ‘tight’ or from shot from shoulders up, give thought to what your female or male model will be wearing that will show in the final shots. And don’t forget about those nails: if any hands are showing in the shot, make sure those nails are polished and professional.
  9. BOTTOM LINE, MAKE SURE THAT EVERYONE INVOLVED IN YOUR SHOOT HAS ‘CAMERA READY’ EXPERIENCE. Photo shoots are a whole different ball game than doing models on a runway or at the salon.
  10. PLAN YOUR SHOOT – AND SHOOT YOUR PLAN! Advance planning means developing a ‘day of’ time sheet and/or flow chart and following it! If everyone knows the flow of the day and ‘what they are doing and when’, the chances of having a productive and successful shoot literally double. If you are organized, so is everyone else!
  Watch for next week’s Part 2 of this series on Photography: “A 'Perfect Day Of' Photo Shoot Factoids” by Hair Fashion Photographer, Gary Lyons.

Gary Lyons

Gary Lyons

GARY LYONS is one of the leading beauty and hair fashion photographers in the industry. His national photo campaigns have helped to establish the hair fashion imaging and branding of such top companies as Matrix, Joico and John Paul Mitchell Systems. He was the publisher of Passion Magazine … and is sought out by top models, agencies, fashion designers, beauty companies, magazines world-wide, and leading stylists and salons to strategize and define their artistic images -- and set them apart from the crowd. Gary is well-known for how he captures just the right image of hair and face – and the striking lighting that few others achieve when lighting hair fashion for photography. He has also been a judge for many industry events and competitions. … and loves working with students and stylists alike to help them develop professional portfolios of their work.

2021 Fashion … Let’s Get ‘Phygital’!

21 January 2020, By Sharon Esche Irving

The New York Fashion Collections for Spring-Summer 2021 gave new meaning to the term ‘designer original’ for 2021. Top fashion designers outdid themselves during the pandemic season that not only challenged their inner innovation, but also prompted them to resource new ‘socially safe’ venues with very limited audiences. It wasn’t easy to keep it all exciting, but designers took on...

2021 Fashion … Let’s Get ‘Phygital’!
Masked-Up NY Fashion WeekThe New York Fashion Collections for Spring-Summer 2021 gave new meaning to the term ‘designer original’ for 2021. Top fashion designers outdid themselves during the pandemic season that not only challenged their inner innovation, but also prompted them to resource new ‘socially safe’ venues with very limited audiences. It wasn’t easy to keep it all exciting, but designers took on the task and got ‘phygital’. Beyond the traditional Fashion Week showings, the creatives combined both digital and physical formats to show their work – and still kept the ‘show and tell’ fashion momentum alive. From runways to rooftops … catwalks to street walks … from inside the tent to outside in the designer’s own private backyards surrounding Manhattan … the show went on brilliantly, often live streaming to the masses while presenting ‘live’ to extremely limited but ‘safe’ audiences. ‘Masked up’ was a major fashion statement this season, as designers turned a must-wear safety criteria into a must-have seasonal ‘accessory’.  Casual elegance abounded at Christian Sciriano’s own backyard picnic-and-pool experience in Connecticut. His ruffled hi-low hemline taffeta dresses and mutli-tiered ruffled chiffon skirts with wide-brimmed hats and masks to match were stunning in red, pink and black and beautiful colors.  Typical of Sciriano, there is always an element of ‘playfulness’ about his collections, including full and free natural textured hair looks, island-inspired halter tops and the message ‘Vote’ seen imprinted boldly from hats-to-toes. Designer Jason Wu chose the Spring Studios Terrace in Tribeca (and online) to show his easy Bohemian looks and Tulum-inspired nuances that made for an eclectic collection. Models wore eyelet lace-hemmed sundresses and striped sandals … lots of middle-parted, naturally textured curly hair. Via ‘virtually phygital’ live streaming throughout, he expressed that ‘the world needs beauty and optimism’ …  and that’s exactly what the world got from Wu this season. Brimmed hats added to the spirited mix. New York Fashion Week HairThe creatives are also focused on bringing back ‘a new normalcy’, as values shift from ‘consumerism and materialism’ to adapt to new priorities and values (People.com). ‘Masked up’ remained de rigueur with jumpsuits and jackets being huge with Chromat, while Alice + Olivia celebrated artists and creatives via featured performers dancing in the New York streets. Continuing the concept of ‘post pandemic’ were designers Veronica Beard, Nicole Miller, Rodarte and Cynthia Rawley, with the lockdown experience showing itself with sweatshirts and pants-inspired clothes. It’s all about resilience and relaxed, adapting to a new lifestyle that demands comfortable but presentable pieces. … put together but not overdressed. Jason Wu also focused on comfort, versatility, and accessibility throughout his collection. Zac Posen created couture in Central Park, as he took one piece of fabric and draped it elegantly over mannequins. To paraphrase, the designer wanted to ‘thank the people of New York who have handled COVID like heroes’. Hair fashion followed suit throughout all the collections, allowing hair its own natural ‘free and easy’ behavior, be it totally straight, soft waves, multi-textured (a la Ana Sui) or crazy curly. Bobs and messy buns have never really left the catwalk yet, along with lower ponies and classic sleeked-back gel chignons and updos that are still turning heads in any season (watch for ‘squared off’ knot rolls at the nape). The classic longer page continues to survive among all trends, along with super long bangs. The operative phrase for most Spring-Summer 2021 easy hair fashion looks is “I wake up like this”!

Sharon Esche Irving

Sharon Esche Irving

Sharon Esche Irving is a writer and publicist who specializes in the fields of fashion and beauty. An award-winning journalist, columnist, and multi-published author (MacMillan and G.P. Putnam Publishers), Sharon has covered all aspects of the retail and professional beauty industry. The former head of Public Relations and Advertising for Clairol Professional, Inc., she has come to love and specialize in the professional side of beauty, working with the most respected individual experts, salons, spas, distributors, manufacturers, associations, and media representing all segments of the industry. Formerly based in New York, Sharon’s beauty public relations company, Esche & Alexander PR is now headquartered in southern CA. Contact: sharon@beauty-pr.com; www.beauty-pr.com

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