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Trend CONNECT

WHAT'S NEW

Trend CONNECT puts ‘what’s new’ together for you when it comes to the season’s most current trend updates in fashion, hair design, make-up, skin care, nails and grooming products. From the runway to the red carpet, Trend CONNECT puts you in touch with what the guest beauty bloggers and fashion influencers know you want to know-and need to know – as they report on what really impacts your world as a stylist, barber, nail artist or consumer. Enjoy the opportunity to talk amongst yourselves in this exciting, upbeat and fresh exchange of details and dialogue!

Bobs, Bobs and More Bobs: The Trend of 2023

24 May 2023, By JATAI

It seems 2023 is starting off with some fun looks. After a couple years of shagadelic haircuts and mullety styles, the trending looks are taking a more classic approach these days. While shags and mullets may have had their run, the bob is turning out to take centerfold. The great thing about a bob is that it’s so versatile. There...

Bobs, Bobs and More Bobs: The Trend of 2023

The Evolution of the Feather Plier Razor

17 May 2023, By JATAI

The Feather Plier Razor has quickly become the industry standard for bare blade razor cutting. You’ve probably seen it used by your favorite stylists on Insta or you’ve attended classes with the instructor using one. The Feather Plier Razor is the ultimate haircutting razor and the most dangerous. Prior to the 1990’s most hair professionals did not use a haircutting...

The Evolution of the Feather Plier Razor

Asian Americans Represent in the Hair Industry

10 May 2023, By JATAI

May is Asian American and Pacific Islander Month, a time to celebrate and recognize Asian American and Pacific Islander contributions. As a small business started and currently run by Asian Americans, JATAI holds this recognition close to our heart. What started as a small dream by Fred Wada, the founder of JATAI, it has turned into a recognized company in...

Asian Americans Represent in the Hair Industry

Get to Know Russell Mayes: Director of Content for JATAI

03 May 2023, By JATAI

If you’ve visited JATAI Academy, you most likely have seen a number of videos that feature Russell Mayes. Russell, a proficient hairstylist and former salon owner, is JATAI’s Director of Content. From teaching how to cut a bob with a razor to cutting long hair on men with scissors, Russell has a wealth of knowledge and expertise meant to be...

Get to Know Russell Mayes: Director of Content for JATAI

Setting it Straight: Not ALL Razors are Feather Razors

26 April 2023, By JATAI

If you scour the internet and even shopping sites for a haircutting razor and sometimes straight razors, you might see them referred to as a ‘Feather Razor’ but let’s set the record straight. Not all haircutting and straight razors are ‘Feather Razors.’ It seems that over time people have come to associate a ‘Feather Razor’ as a basic term for...

Setting it Straight: Not ALL Razors are Feather Razors

Making Your Salon or Shop More Environmentally Friendly

19 April 2023, By JATAI

As concern for the environment grows, businesses across various industries are starting to consider their environmental impact. Barbershops and salons are no exception. These businesses can produce a significant amount of waste, from the use of disposable towels to the excessive use of water. However, with a few changes, these businesses can become more environmentally friendly. In honor of Earth...

Making Your Salon or Shop More Environmentally Friendly

Prom Hair, Don’t Care. 8 Prom Hairdo Ideas You’ll Love

12 April 2023, By JATAI

It’s prom season! For high schoolers, it’s an important event in their lives and one they will always remember. Getting dressed up, having a date, spending the evening with friends in a glammed up atmosphere and making it a night to remember are all part of the experience. For the ladies, looking pretty from the dress to the make-up to...

Prom Hair, Don’t Care. 8 Prom Hairdo Ideas You’ll Love

World Health Day 2023: Beauty Professionals

05 April 2023, By JATAI

April 7, 2023 marks World Health Day, an annual day of recognition to highlight current global health priorities. This year the theme is ‘health for all.’ While this theme is relatively broad, everyone can relate to it. It’s a goal where people should have the ability to be healthy and have access to the appropriate care necessary to promote health....

World Health Day 2023: Beauty Professionals

When to Use Scissors vs. Razors for Haircutting

30 March 2023, By JATAI

When it comes to cutting hair, there are many tools available to stylists and barbers. Two of the most common tools are scissors and razors. Both tools have their benefits and drawbacks, and knowing when to use each one is an important skill for anyone who cuts hair. In this article, we will discuss when you should use scissors versus...

When to Use Scissors vs. Razors for Haircutting

Should You be Using a Nail Nipper?

22 March 2023, By JATAI

When you think of cutting your nails, you probably think about using a nail clipper. But what if a nail clipper just doesn’t cut it for you. No pun intended but sometimes there’s just something wrong with using a nail clipper. Maybe what you need is a nail nipper. What is a nail nipper you ask? Well, let this article...

Should You be Using a Nail Nipper?

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What Academy Users are Saying...

Amanda Kimball - Hair Stylist
JATAI’S amazing online Academy allows you to get education at any time – totally when it’s convenient for you. It’s a great place to go if you are needing new techniques or refreshers. There are so many to pick from. I use it often to freshen up or learn something new.
Paul Vega - Master Barber, Stylist, International Educator
Jatai's Feather Razor is responsible for so many of the textured looks that I have achieved. It’s a tool that I teach with to so many hairdressers & students throughout the country.  You will find Jatai's Feather Razor in every Top Artist assembly of tools.  Respect to the Feather Razor!
Ana Grisi - Hair Stylist
Through the sites easily accessible Academy, I’ve been able to branch out on blade styles as well as learn quick and friendly tips on using my tools on my clients everyday needs behind the chair.
Ivan Zoot - Barber & Hair Stylist
As a content provider I am in great company at Jatai Academy online. It has become a place on the web where beauty and barber professionals can count on finding quality information from industry leaders.
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