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Trend CONNECT

WHAT'S NEW

Trend CONNECT puts ‘what’s new’ together for you when it comes to the season’s most current trend updates in fashion, hair design, make-up, skin care, nails and grooming products. From the runway to the red carpet, Trend CONNECT puts you in touch with what the guest beauty bloggers and fashion influencers know you want to know-and need to know – as they report on what really impacts your world as a stylist, barber, nail artist or consumer. Enjoy the opportunity to talk amongst yourselves in this exciting, upbeat and fresh exchange of details and dialogue!

Category name: Hair Trends

The Focal Point Technique Using the Feather Nape and Body Razor

27 September 2021, By David Reinhold

At the age of 21, I poked out my left eye. While the surgeon saved my eyeball, the eye is different now in that I can only see in 2D. My inability to have any depth perception has affected me significantly. So I had to adapt and make various adjustments. Because of my injury I avoided eye contact for years....

The Focal Point Technique Using the Feather Nape and Body Razor
David ReinholdAt the age of 21, I poked out my left eye. While the surgeon saved my eyeball, the eye is different now in that I can only see in 2D. My inability to have any depth perception has affected me significantly. So I had to adapt and make various adjustments. Because of my injury I avoided eye contact for years. But at the time, it didn't matter to me because I worked in a tool and die shop and didn’t have to make a lot of eye contact.   But then I lost my job at the plant. I sat in my car in the parking lot for maybe five minutes before realizing it was time to scratch my long time itch of becoming a hairdresser. So I did it! I went to school and became a hairstylist. While in school, there was a cutting class by Vivienne Mackinder during which I was allowed to assist her. She used this wonderful tool: the JATAI Feather Nape & Body Razor. She created beautiful texture in all her cuts and spoke of not just cutting hair but also of sketching and drawing.   I graduated and got my first job at a high-end salon working under Barsoum Bashar, my mentor. I learned so much from this man, but most of all, purpose! I knew my place was not doing color, keratin or just doing what most hairdressers do. Within six months of working there I began seeing the same thing over and over again, long sections of hair in the crown. This would always attract my eye to the top of their heads. I had finally become comfortable with eye contact, but now my eye was being drawn away from theirs and instead fixated on the top of the head. The hair was taking away from the person. I wanted to change the experience, particularly for short haired clients.   Nape and Body Razor - Focal Point TechniqueOnce I noticed the hair whorls, it was all I could see. But I decided to never fear a hair whorl again. I chopped the suckers off! By keeping the front of the hair longer, it drew the eye away from the back of the head and focused it toward the front. Eye contact was easier as there was now a focal point. It worked, but I noticed clients were returning every three weeks. It felt too soon. How could I get more longevity out of my work? I used texturizing shears the way I was trained to. I blended and removed weight the way I was trained to. But there they were every three to four weeks back for another cut. Most hairdressers would be cool with this, but I was not. I wanted to provide value to my clients. I was charging premium rates so I wanted to give premium service.   The same problem areas would arise: the parietal ridge and the back hair whorl. I began to think of the meaning of insanity: doing the same thing over and over again expecting different results. I looked at my texturizing shears and it just clicked. I was blending but that was creating the problem. The hair that was cut was creating lift. But how would I remove hair from the scalp without cutting my clients, and still give a great cut? If only I could draw out weight with a pen. That was my lightbulb moment. Remembering Vivienne talk about drawing and sketching, I immediately grabbed my JATAI Feather Nape & Body Razor and drew on paper. No cut. Then my arm. No cut. And then my head. I didn’t cut myself but it removed hair.  I hit the ground running. I began drawing into cowlicks, whorls, and into the parietal ridge and the results were awesome. Then I simply combined the focal point technique with the razor and it all felt right.   Nape and Body Razor - David Reinhold - Focal Point TechniqueSuddenly, my clients came in every six to eight weeks. The value I was giving turned into a massive influx of referrals. I really did not think the focal point technique I developed was all that special; I simply wanted to do better for my clients. One day, a fellow hairdresser named Marisa commented about my clients grow-out. I gave the credit to the razor, but she disagreed with me. Marisa asked me to teach her this technique which I did. She also encouraged me to name it. We named it on the road from the ABS hair show in Chicago: The Focal Point Technique!   You can see how I do the Focal Point Technique on JATAI Academy's Education CONNECT. But basically, it consists of three main parts and is used to cut very short hair:
  • Creating a focal point by cutting the hair very short at the crown which gradually becomes longer toward the front. The front becomes the focal point for the eyes
  • Cutting the hair at the parietal ridge for better blending so that the haircut grows out nicely. This extends the life of the haircut and adds more value to your haircuts
  • Using the JATAI Feather Nape & Body Razor to seamlessly remove weight like a pen. This tool is preferred over the Styling Razor or Plier Razor because it’s small for greater control, has guarded blades so you won’t cut yourself or your client and you can easily hold it like a pen for drawing and sketching.
  We opened our own business because of this tool. Marisa married me. I can't give the razor all of the credit for that one, but I do have a big black Harley because of it. The JATAI Feather Nape & Body Razor, Vivienne Mackinder, Barsoum Bashar, Marisa Reinhold, and all of my wonderful clients have given me the greatest life I only could dream of.   This is my before and after look using the Focal Point Technique. You can read more about it here. Focal Point Technique - David Reinhold

David Reinhold

David Reinhold

David Reinhold II is a hairstylist and creator of the Focal Point Technique. Based in Metro-Detroit, his primary focus is short cuts and razor work. David is inspired in life by rhythm, music, and motorcycles. His biggest inspirations are his partner in life and business, Marisa as well as Nick Arrojo and Vivienne Mackinder. David’s preferred tool is the JATAI Feather Nape & Body Razor.

Share Your Shag and Win a $350 JATAI Shopping Spree

25 May 2021, By JATAI

Razor shags are one of the hottest trends this season. Whether your hair is long, medium, or short, a razor shag looks good on all hair lengths. Today’s modern razor shag offers a refreshing, simultaneously soft yet edgy change for hair that’s gone a bit shapeless. JATAI is celebrating the style with the SHARE YOUR SHAG contest where you could...

Share Your Shag and Win a $350 JATAI Shopping Spree
Share Your Shag Contest - The Best Razor ShagsRazor shags are one of the hottest trends this season. Whether your hair is long, medium, or short, a razor shag looks good on all hair lengths. Today's modern razor shag offers a refreshing, simultaneously soft yet edgy change for hair that's gone a bit shapeless. JATAI is celebrating the style with the SHARE YOUR SHAG contest where you could win a JATAI Feather shopping spree valued at $350! Here’s how to enter:
  1. Post a photo or video of your hottest shag cut to Instagram or Facebook
  2. Follow and tag @jataifeather and #shareyourshag (so we’re sure to see it!)
  3. Tell us how you crafted this season’s hottest style
  4. Tag a fellow hairstylist in your post so they can enter to win, too!
Our judges, hairstylists Ana Grisi (@hairbyac_alcorn) and Russell Mayes (@russelllmayes) will choose one grand prize winner and two runner ups to win a JATAI Feather shopping spree. Prizes include:
  • Grand Prize – $350 credit on JATAI website via a personalized discount code
  • Runner Up – $100 credit on JATAI website
  • Second Runner Up –$75 credit on JATAI website
Want to enter but need some inspiration? Check out this Trend CONNECT article by judge Ana Grisi highlighting 15 of the best razor shags on Instagram! We cannot wait to see you #shareyourshag so enter today and good luck!

JATAI

JATAI

JATAI provides innovative and professional quality beauty implements with world-class customer service and educational support. To offer great products as a master distributor, we seek out and select only manufacturers who demonstrate superior workmanship, the most advanced technology, and respected business core values of reliability, honesty and integrity. Accordingly, JATAI represents three major ‘workhorse’ brands that dominate within their categories. Feather, Seki Edge and Fuji Paper. JATAI Academy brings beauty tools to creative life. It’s the ultimate professional information resource where Education, Artistry and Trends CONNECT for Stylists and Barbers.

The Best Razor Shags, from Short to Long and Everything in Between

17 May 2021, By Ana Grisi

The razor shag: quite simply one of the hottest haircuts of the year. It’s easy to understand the cut’s wide appeal: razor shags are insanely flattering and work on almost all hair textures and lengths. Today’s modern shag combines choppy ends, layers around the crown and loads of texture. Casual, messy and giving off that extremely-cool-without-trying vibe, the razor shag...

The Best Razor Shags, from Short to Long and Everything in Between
The razor shag: quite simply one of the hottest haircuts of the year. It's easy to understand the cut’s wide appeal: razor shags are insanely flattering and work on almost all hair textures and lengths. Today's modern shag combines choppy ends, layers around the crown and loads of texture. Casual, messy and giving off that extremely-cool-without-trying vibe, the razor shag is being celebrated with JATAI Feather's #ShareYourShag razor shag social media contest. Whether you are looking for inspiration to create a cut to enter the contest, or just love seeing the evolution of the modern day shag, below is a round up of some of my favorite shag cuts and styles on Instagram. @sagestudiosalon
@jayne_edosalon
 
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@goodbyehorsegirl
 
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@treehousehair
@joeprofita
 
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@sara_luxe
 
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 @shmeggsandbaconn
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 @andy_doesyourhair
@hairbyelvisp
 
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@jayne_edosalon
 
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@curlpop
 
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@themonacut
 
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 @rachelwstylist
 
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Ana Grisi

Ana Grisi

Ana Grisi is a stylist and educator of 11 years in the Western New York region working in her family owned salon. She has worked globally with leading industry professionals to provide top education in the field to fellow stylists in color, hair cutting, and finishing styles.

Women’s Hair Trends: Spring – Summer 2021

01 February 2021, By Ruth Tedmori

My way of interpreting coming trends is to look at what’s popular now and what’s on its way out for the next season. I think that Spring-Summer 2021 hair fashion will reflect the ‘opposite of now’ and bring us some beautiful natural transitions. There are certain basic looks that never seem to go out of style – they simply vary...

Women’s Hair Trends: Spring – Summer 2021
My way of interpreting coming trends is to look at what’s popular now and what’s on its way out for the next season. I think that Spring-Summer 2021 hair fashion will reflect the ‘opposite of now’ and bring us some beautiful natural transitions. [caption id="attachment_22942" align="alignleft" width="400"]Razor Cut Bob Razor Cut Bob[/caption] There are certain basic looks that never seem to go out of style – they simply vary from year to year, and in some cases, decade to decade.  The Bob is a great example of a look that has been with us for decades, but is tremendously versatile in terms of length, shape, and texture.  For this season, we’ll be seeing lots of interior movement with more shattered thinner bottom with wispy ends. The razor cut Bob takes on longer layers and texture but less volume … the overall feeling is more light and airy for Spring. I feel that the leading Shag trend as we know it is on its way out. The traditional Shag is transitioning from a solid shape into a more structured shape and not so wispy at the ends. [caption id="attachment_22943" align="alignright" width="384"]Beach Waves Beach Waves[/caption] As for Beach Waves that have been popular for so long, they are here to stay! This look has evolved from more than a decade ago (started out with those barrel sausage curls of Jessica Simpson and then ‘relaxed’ over the years).  Of course, we always want to keep this in-demand look fresh and updated. The length can vary for the look of beach waves and it still looks good on people. For this season, I use a round brush for texture and volume but not as much curve … the overall look is more relaxed. I am also building in tons of layers throughout and create different bangs – like curtain bangs and other variations that compliment the client. Razor cutting is a key tool to achieving the season’s newest looks. (I just shot an educational video for the Jatai Academy that shows how I create the newest looks with the Jatai Feather Razor. As a stylist, doing razor cutting forces me to look at each section but really analyze ‘section by section’. I don’t just look at the shape but how each shape creates light and shadow … how I create movement by cutting very shattered or solid but always soft … cutting a little here and a little there. I sculpt with the Feather Razor and like being tuned in to the texture and pattern – not just caring about and cutting a shape. I also find that razor cutting allows for less fine tuning at the ends.

Ruth Tedmori

Ruth Tedmori

Pasadena, CA-based hair designer Ruth Tedmori has received advanced training from industry-leading companies Bumble & bumble, Aveda, Paul Mitchell, Redken, Wella, Goldwell, and hair icon Phillip Wilson.  Ruth’s exceptional talent is further elevated by her constant pursuit of knowledge, whether she is designing brilliantly realistic-looking hair with extensions or constructing an aesthetic balance through a masterful cutting technique.  Ruth creates looks that are runway-ready, yet sophisticated and professional enough for daily wear which leaves her clients feeling a sense of empowerment and positive energy.  Not only does Ruth surpass client expectations, but she is also a caring and thoughtful stylist that is held in the highest regard by her colleagues. @ruthtedmorihair

2021 Men’s Hair & Menswear Top 3 Influences

25 January 2021, By Rodrick Samuels

It’s an eclectic fashion scene out there for Spring-Summer 2021 Men’s Hair. With the men’s designer collections running so diverse, it’s no wonder that this season’s extra hair styles vary so much in support of what we’re all seeing from the neck down! Designers like Kuon featured male models wearing shorter, lighter top hair with deeper sideburns and hair down...

2021 Men’s Hair & Menswear Top 3 Influences
[caption id="attachment_22915" align="alignleft" width="300"] Euro-centric[/caption]

It’s an eclectic fashion scene out there for Spring-Summer 2021 Men’s Hair. With the men’s designer collections running so diverse, it’s no wonder that this season’s extra hair styles vary so much in support of what we’re all seeing from the neck down!

Designers like Kuon featured male models wearing shorter, lighter top hair with deeper sideburns and hair down on forehead. Tokyo 2021 showed fades and texture on top. The Saint Lauren collection was all about diversity, from longer waves to short Afros to simply way long straight hair. Designer Stan went with the windblown, beach tousled surfer looks, worn with upcycled vintage remnants with patchwork jackets in his collection.

I think there are three main influences that are driving men’s hair fashion this season.   I call them Euro-Centric, African Embraced and West Coast Surfer influences on men of all ages.

I interpret the Euro-Centric trends from my industry friends in London and Europe, who I reach out to regularly to learn ‘what’s hot’ and ‘what’s not’. We all know that the European trends, especially in London’ always travel immediately across the pond.

[caption id="attachment_22914" align="alignright" width="400"]African Inspired Textured Hair Afro-centric Inspired Hair[/caption]

Going ‘more Euro’ this season means lots of short texture looks with high top fades … tons of texture at the top and really high and tight on the sides. The overall look is more matte versus shine – no more wet looks anymore. Preferred styling and shaping products include texture powders and more clay for the matte finish and high hold … light on the pomade!

Curls are also huge, with lots of mid-length combovers. Also, longer hair is making a comeback, growing out to neck and shoulder length. Many of my students at Hair Lab Detroit Barbering School like the longer cuts.

[caption id="attachment_22917" align="alignleft" width="300"] West Coast Surfer[/caption]

The African community-inspired looks include the high top fade variations with pop color added for accent –and comb twists. I recommend using a curl sponge to add product to Afro-textured hair – it’s a fantastic urban ethnic market tool for you. To color or lighten hair – or to put fun vivids inside or on top of hair – just twist your curl sponge into a circular motion. Creating blonde streaks to create light in the hair, or simply white washing the tips, adds kick and dimension to any high top fade.

Finally, like the ebb and flow of the Pacific tide, the U.S. West Coast Surfer looks never stop influencing the global and the national men’s hair fashion scene. Watch for those soft wavy beachy looks … more beach wave than curl this season. The sun-kissed blonde highlights make any guy look like he’s just been surfing, diving, pooling, or beachcombing no matter where you live … a desired look no matter what the season.

One thing’s for sure … men always want to look authentic in the way they dress or wear their hair. Finally, men care just as much about the hair as they do their clothes.  Men’s grooming overall is now high on the pedestal … more men are taking better care of themselves which I think is great.

As a barber, the cutting tools I use is so important to achieve the most current hair trends. For more piecey textures, the Feather® Razors work best for me. I also do lots of shear work for classic shear over comb techniques. For this season’s looks, I am definitely using more blends, razors, shears for point cutting, and minimal use of clippers except for those tight fades.

Rodrick Samuels

Rodrick Samuels

Rodrick Samuels is recognized as a renowned leader in cutting-edge educational methods in Barber Education and Men’s Grooming. A subject matter expert in the field of Barber Styling Education, he has raised the bar in personal appearance education. Rodrick has been an educator and consultant for major publishers and manufacturers, and his hair design work is seen regularly in the leading salon industry publications. He is currently the proud and successful owner of the recently launched Hair Lab Detroit Barber School. Prior to that, he established Hair Lab Detroit, the trendy salon that began Rodrick’s powerhouse brand of advanced education termed ‘exciting, eclectic and always at its professional best’. He has also been named a finalist in several of the beauty industry’s most prestigious awards, including the International AIPP Award for his Men’s Collection in 2016, NAHA 2017 for Men’s Hairstylist of the Year and International Visionary Award for Men’s Stylist of the Year 2017 and 2018. www.hairlabdetroitbarberschool.com

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