Proper Use of a Barber Chair when Haircutting

Proper use of a barber chair will help you be a better haircutter, provide better customer service, and will add years to your long term health, wellness and durability behind the chair. Here are Ivan Zoot's best tips!

Yes, there are rules of sweeping. Every client deserves a clean environment before they get their haircut. In this video, Ivan Zoot, aka Clipper Guy, explains the rules of sweeping that will ensure every client starts their haircut with a clean sweep.

Consulting with your clients is the foundation of everything that is to be done to your clients hair for that visit. Getting this part right is critical to successful results. If something is off between what your client actually wants and what you the hair professional perceives what the client...

It's important be a proactive business person. Why wait for people to walk in the door? Special promotions can draw a lot of business and there is no limit to the creative sales promotions that can be created. Ivan Zoot discusses creating and executing effective sales promotions. Let's start cookin'!

In this two part series on selling take home product, Ivan Zoot, aka Clipper Guy, discusses three easy ways to get more product into your clients hands. Retailing helps the client learn and use the products you recommend as well as increasing your income. To see part 2, click here.

In this two part series on retailing product in the salon or barbershop, Ivan Zoot, aka Clipper Guy, discusses three easy ways to get more product into your clients hands. Retailing helps the client learn and use the products you recommend as well as increasing your income. To see part...

Selling product is not something every hairdresser or barber is good at or comfortable with. The first part to being successful at this is to first know a lot about the product you're trying to sell. Understand its features and benefits, use it on yourself and clients to have a...

Need help getting more clients? The best way to get more clients is actually through referrals. Having a positive testimonial from a friend for any service is powerful! In this video, Ivan Zoot explains an easy way to ask for referrals with three easy steps. 

Sectioning hair is important to any haircut. It sets the tone for any great haircut. Here are some tips by Ivan Zoot on how to section hair your best!