The Feather Nape & Body Razor is a fantastic tool that helps any hairdresser use a razor against the skin to shave the nape, sideburns, eyebrows and even do line-ups for men’s facial hair. A stylist can use this tool because the blade has a unique wire guard that protects you and the client from […]

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As a hairdresser or barber you not only have to know how to do good haircuts, but you also have to know how to do good marketing and promotion. Without clients you have no business. There are many ways to get new clients but one way is cross promotion. In this video, Ivan Zoot discusses […]

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As a hair professional you are always thinking of ways to increase your revenue. One way to do this is with added services, services that you place on top of the actual service. The after haircut rinse is a good one for short haircuts which gives that extra touch of customer service. Check it out.

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As a Stylist or Barber you may have never heard of yourself expiring. What does Ivan Zoot mean by this? Your career has an end and what you need to decide is if you are going to extend your career as long as possible or making the most of your career while you can. Here […]

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Cutting hair can often become repetitive. The same muscles are exerted in the same ways all day long. When using shears for the long term it’s important to have ergonomic positioning and do what you can to be a healthy haircutter. Here are some of Ivan’s best tips for increasing shear peak performance.

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Shaving is an art and a science. There are many ways to shave, but there are some great shaving practices that can make shaving easier, safer and more precise. Ivan Zoot, aka Clipper Guy, shows you one of his favorite shaving techniques.

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Memberships create loyalty, exclusivity and they support your best customers. There are many ways to create a membership program but there are ‘best practices’ and ‘better’ ways of creating these programs. Do it the right way first. Here are some great tips from Ivan Zoot, aka Clipper Guy, on how to create a membership program […]

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Make the most out of the holiday season with your hair services. Starting with Halloween all the way through New Years, you can take advantage of this wonderful time to ramp up business. Here are some great ideas by Ivan Zoot, aka Clipper Guy, on how you can go out with a bang this year!

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Have you ever had a client that was toxic? Maybe they are hard to deal with, they are not pleasant to deal with or they are always complaining. Whatever the issue, having a toxic client puts you in a bad mood and doesn’t contribute to a pleasurable environment for you. The good news is you […]

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Attending beauty shows can be overwhelming and expensive. Make the most of your time and effort by being clear about your goals for attending. With all the education available and 100’s of companies selling their products, it’s easy to get distracted. Here are Ivan’s best tips for maneuvering a trade show and get the most […]

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