Here’s a new idea. Call it what you will. Ivan Zoot calls it a ‘Finishing Station.’ Maybe styling hair is not necessarily your thing. All the blowdrying and using product is not what floats your boat. Or maybe you offer styling as an a la carte option. If any of these apply to you, it […]

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As a hairdresser or barber you not only have to know how to do good haircuts, but you also have to know how to do good marketing and promotion. Without clients you have no business. There are many ways to get new clients but one way is cross promotion. In this video, Ivan Zoot discusses […]

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As a Stylist or Barber you may have never heard of yourself expiring. What does Ivan Zoot mean by this? Your career has an end and what you need to decide is if you are going to extend your career as long as possible or making the most of your career while you can. Here […]

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Cutting hair can often become repetitive. The same muscles are exerted in the same ways all day long. When using shears for the long term it’s important to have ergonomic positioning and do what you can to be a healthy haircutter. Here are some of Ivan’s best tips for increasing shear peak performance.

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As a hairdresser or barber, doing hair behind the chair can do wear and tear on the body. Staying healthy means making a conscious effort to maintain health. There are many things that a hair professional can do to stay healthy. Here are some great tips from Ivan Zoot, aka Clipper Guy.

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If you’ve ever provided a service and had clients you know all about no shows. No shows are a big problem. It’s lost revenue and a waste of productive time. No one needs no shows! However, they always seem to happen. Here’s Ivan Zoot’s best tips on how to deal with no shows.

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Memberships create loyalty, exclusivity and they support your best customers. There are many ways to create a membership program but there are ‘best practices’ and ‘better’ ways of creating these programs. Do it the right way first. Here are some great tips from Ivan Zoot, aka Clipper Guy, on how to create a membership program […]

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Make the most out of the holiday season with your hair services. Starting with Halloween all the way through New Years, you can take advantage of this wonderful time to ramp up business. Here are some great ideas by Ivan Zoot, aka Clipper Guy, on how you can go out with a bang this year!

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Have you ever had a client that was toxic? Maybe they are hard to deal with, they are not pleasant to deal with or they are always complaining. Whatever the issue, having a toxic client puts you in a bad mood and doesn’t contribute to a pleasurable environment for you. The good news is you […]

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